{"id":14079,"date":"2021-04-08T19:57:13","date_gmt":"2021-04-08T17:57:13","guid":{"rendered":"https:\/\/www.pacteindustrial.org\/?post_type=pi_convocatoria&#038;p=14079"},"modified":"2021-04-12T15:19:28","modified_gmt":"2021-04-12T13:19:28","slug":"presentacio-del-llibre-limpacte-de-la-intelligencia-artificial-a-les-empreses-de-xavier-marcet","status":"publish","type":"pi_convocatoria","link":"https:\/\/www.pacteindustrial.org\/ca\/convocatories-premsa\/presentacio-del-llibre-limpacte-de-la-intelligencia-artificial-a-les-empreses-de-xavier-marcet\/","title":{"rendered":"Presentaci\u00f3 del llibre &#8220;L&#8217;impacte de la intel\u00b7lig\u00e8ncia artificial a les empreses&#8221; de Xavier Marcet"},"content":{"rendered":"\n<p><strong>\u2022 La presentaci\u00f3 l\u2019organitzen conjuntament la Fundaci\u00f3 per la Ind\u00fastria, el Pacte Industrial de la Regi\u00f3 Metropolitana de Barcelona i la Direcci\u00f3 General d\u2019Ind\u00fastria de la Generalitat de Catalunya.<\/strong><\/p>\n\n\n\n<p><strong>\u2022 La publicaci\u00f3 reflexiona sobre la incorporaci\u00f3 de la intel\u00b7lig\u00e8ncia artificial a les empreses i el seu impacte en l\u2019entorn laboral.<\/strong><\/p>\n\n\n\n<p><strong>\u2022 Aquesta presentaci\u00f3 s\u2019emmarca en el Programa per potenciar la Ind\u00fastria 4.0 com a impulsora de la transformaci\u00f3 de l\u2019economia catalana, de la Fundaci\u00f3 per la Ind\u00fastria.<\/strong><\/p>\n\n\n\n<p><strong>\u2022 La Fundaci\u00f3 per la Ind\u00fastria inicia un cicle de presentacions de llibres i informes per a la transfer\u00e8ncia de coneixement a les empreses industrials. I que se suma al cicle Jornades en suport a la Ind\u00fastria, del mateix programa.<\/strong><\/p>\n\n\n\n<p>L&#8217;Hospitalet de Llobregat, 9 d\u2019abril de 2021. El proper <strong>dilluns 12 d\u2019abril<\/strong>, la <strong>Fundaci\u00f3 per la Ind\u00fastria<\/strong> i el <strong>Pacte Industrial de la Regi\u00f3 Metropolitana de Barcelona<\/strong> organitzen la <strong>presentaci\u00f3 del llibre \u201cL\u2019impacte de la intel\u00b7lig\u00e8ncia artificial a les empreses\u201d<\/strong>, de <strong>Xavier Marcet<\/strong>, publicat per l\u2019<strong>Observatori de la Ind\u00fastria del Departament d\u2019Empresa i Coneixement de la Generalitat de Catalunya<\/strong> amb el suport del <strong>Pacte Industrial de la Regi\u00f3 Metropolitana de Barcelona<\/strong>.<\/p>\n\n\n\n<p>Hi intervindran:<\/p>\n\n\n\n<ul><li><strong>Sr. Josep Roca<\/strong>, president de la Fundaci\u00f3 per la Ind\u00fastria<\/li><li><strong>Sr. Carles Ruiz<\/strong>, alcalde de Viladecans i secretari del Pacte Industrial de la Regi\u00f3 Metropolitana de Barcelona<\/li><li><strong>Sra. Matilde Villarroya<\/strong>, directora general d\u2019Ind\u00fastria. Departament d\u2019Empresa i Coneixement de la Generalitat de Catalunya<\/li><li><strong>Sr. Xavier Marcet<\/strong>, autor del llibre<\/li><\/ul>\n\n\n\n<p>En aquesta publicaci\u00f3, <strong>Xavier Marcet<\/strong> explica qu\u00e8 \u00e9s la <strong>intel\u00b7lig\u00e8ncia artificial<\/strong> i com vertebra una <strong>nova era tecnol\u00f2gica<\/strong>; analitza l\u2019impacte que tindr\u00e0 sobre diferents aspectes de la <strong>gesti\u00f3 empresarial<\/strong> i proposa una <strong>guia per a la incorporaci\u00f3<\/strong> de la intel\u00b7lig\u00e8ncia artificial a l\u2019empresa.<\/p>\n\n\n\n<p>En el marc competencial del Departament d\u2019Empresa i Coneixement, l\u2019<strong>Observatori de la Ind\u00fastria<\/strong> \u00e9s la unitat de la Direcci\u00f3 General d\u2019Ind\u00fastria encarregada de l\u2019<strong>elaboraci\u00f3 d\u2019informes i estudis d\u2019economia industrial en l\u2019\u00e0mbit sectorial i prospectiu<\/strong>, una l\u00ednia de treball en la qual s\u2019emmarca aquest treball de Xavier Marcet sobre intel\u00b7lig\u00e8ncia artificial. Es tracta de l\u2019<strong>informe n\u00famero 12<\/strong> de la col\u00b7lecci\u00f3 <strong>\u201cPapers de l\u2019Observatori de la Ind\u00fastria\u201d<\/strong> i ha estat elaborat amb el <strong>suport del Pacte Industrial de la Regi\u00f3 Metropolitana de Barcelona<\/strong>.<\/p>\n\n\n\n<p><strong>Xavier Marcet <\/strong>\u00e9s consultor en estrat\u00e8gia, innovaci\u00f3 i emprenedoria corporativa, format en postgrau en les escoles de negocis UC Berkeley, IESE i ESADE i una llicenciatura anterior en hist\u00f2ria per la UAB. Des de 2002 treballa ajudant a empreses, universitats i administracions a desplegar models d&#8217;innovaci\u00f3 orientats a obtenir resultats.<\/p>\n\n\n\n<p>\u00c9s president Lead to Change amb seus a Barcelona, Madrid, Boston i Santiago, i ha desenvolupat consultories internacionals en m\u00e9s de 20 pa\u00efsos d\u2019Europa i Am\u00e8rica. Tamb\u00e9 \u00e9s president fundador de la Barcelona Drucker Society, professor de la Barcelona School of Management i imparteix nombroses confer\u00e8ncies a l\u2019any sobre temes d\u2019innovaci\u00f3 i emprenedoria, aix\u00ed com classes a diferents escoles de negoci i universitats d\u2019Espanya i Llatinoam\u00e8rica. Els seus \u00faltims llibres publicats s\u00f3n <em>Coses que aprenem despr\u00e9s<\/em> (Plataforma Editorial, 2010), <em>Innovaci\u00f3 P\u00fablica<\/em> (RIL Ed., 2013) i <em>Esquivar la Mediocritat<\/em> (Plataforma Editorial, 2018). \u00c9s col\u00b7laborador habitual per temes de management del diari <em>La Vanguardia<\/em>.<\/p>\n","protected":false},"featured_media":14064,"template":"","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Presentaci\u00f3 del llibre &quot;L&#039;impacte de la intel\u00b7lig\u00e8ncia artificial a les empreses&quot; de Xavier Marcet - Pacte Industrial RMB<\/title>\n<link rel=\"canonical\" href=\"https:\/\/www.pacteindustrial.org\/ca\/convocatories-premsa\/presentacio-del-llibre-limpacte-de-la-intelligencia-artificial-a-les-empreses-de-xavier-marcet\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Presentaci\u00f3 del llibre &quot;L&#039;impacte de la intel\u00b7lig\u00e8ncia artificial a les empreses&quot; 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